What a whirlwind of a weekend! I've had a few people inquiring about how the show went this morning. I apologize for the late update, I was trying to catch my breath from the weekend while packing up some Etsy orders!
I think the show went great! :-) We only made a few dollars less than the last rock show. February is a tough time of year for any event, because its not near a holiday and its after the biggest expenditures of the year (Christmas and tax season). I think our next rock show in April will do better, and by October we're going to be really in the black.
I really wanted to take photos at the show of our booth, but we ended up being way too busy! we spent our few spare moments enjoying the feeling of sitting in a chair, and I had a couple of Tree of Life suncatchers to work on. I also made a custom Tree of Life Ruby Zoisite Pin for a customer, on the spot. That was a fun challenge, trying to juggle customers and work! Kevin and I really enjoy interacting with everyone that visits the booth, and we like to rearrange products to keep things looking fresh and uncluttered.
It was interesting to see the majority of our customers were women. I had a few guys looking too, but the women were the ones buying. I'm curious to know why this is, and how I can use this to my advantage moving forward. It was also interesting to see what attracted the eye and what sold. Last year the hottest colors were orange and yellow. This year it was purple and red! I was caught a little off guard, but thanks to my careful planning, I had every color represented! I was so happy to sell a couple of my Mini Bonsais. They have such a gorgeous arrangement, but they end up being very under-appreciated.
The Tree of Life suncatchers didn't take like I was hoping. It is a brand new concept to the old idea of window art, and also different take on the typical Tree of Life work. I'll be posting new suncatchers on Etsy in the coming days, once I figure out how to get them all listed!
The Mala Bracelets saw some popularity as well. I will be fixing my Etsy listings for them soon, to show the actual scale of the gems that I use. 6mm is just smaller than a dime, but my photos show large gems.
Moving forward, I'm not sure which direction to take! We have a couple of ideas for shows but I'm not certain what to attend. These gem trees have such a delicate market! If you're in the right place, people appreciate and buy them. In the wrong place/wrong venue, they're ignored and nobody buys. I am thinking of trying a few weeks out at the Minneapolis Farmer's Market in the spring. There is a very unique crowd of shoppers, and I think I'll win some over just by being there more than once. I'm still tossed as to attend a mall show.
It doesn't look like I'll be attending the RAW gallery after all. I have concerns about my work being properly represented there, as they put me into the Fashion Accessories section. I don't have Fashion, I have Home Decor, or Art Sculpture. It would have been great to attend, but there will be other venues that work better.
I have a lot to think about right now, in terms of moving this business forward. Thank you very much, each and every one of you, for your continued support! It really means a lot to me. :-)